More than a manual. A glimpse into the future.

How lines of credit make summer last the whole year.

Bert Forde began her career at Midwest Pool Management as a lifeguard. Today, as the president, she works closely with Enterprise to navigate the challenges of a seasonal business. Going from managing a handful of pools to 87 took a lot of hard work. The lifeguard training manual she received four decades ago was the foundation for helping the company get there.

Small Business | Cash Flow | Enterprise University | Line of Credit

“They made it their point to learn our business, and that is what is so impressive.”

- Bert Forde President of Midwest Pool Management

Bert Forde